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The best of both worlds: accounting and technology As a Certified Practising Accountant (CPA) and self-confessed IT ‘geek’ – with an entrepreneurial mindset – it’s no surprise that Brad Golchin is always at the forefront of accounting and business tech. Over 15 years ago, he started Wise Advice, an accounting practice that today specialises in enabling ecommerce growth. With extensive experience in accounting, business, training and IT, Brad and his team are experts in technology integration – and it’s saving their clients time, money and stress.

For the love of tech After 15 years working as an accountant, Philip Oakley decided it was time for a change. He took the part of his job he loved the most – the tech – and started helping businesses find the right cloud solutions to sell their products and services online. Fast-forward 13 years and OutserveWeb has partnered with some of the biggest names in cloud tech including Shopify and Unleashed.

Using A2X to create valuable partnerships with clients Brighter Accounting has integrated A2X into its well-curated digital tech-stack to help it step into the world of eCommerce accounting and add true value to its clients. Discover how Brighter Accounting uses A2X, alongside other digital tools like QuickBooks Online, Xero, Zoom and TaxCalc, to bring seamless automation to tedious, time-consuming tasks. Committed accountants and business partners Gemma Wheatley was a high-level corporate accountant with demanding hours.

Helping clients turn their eCommerce accounting onto autopilot Combining the power of people and technology, Unloop is helping eCommerce founders gain control of their finances, using digital tools like A2X to put their accounting on autopilot. Together with other big-name systems like Xero, QuickBooks Online, Dext, Hubdoc, DEAR, Slack, Zoom, ClickUp and Loom, Unloop and its clients are headed for lightning-fast growth. From public to eCommerce accountant As with many professional CPAs, Michael Pignatelli cut his accounting teeth at one of the well-known ‘Big Four’, Deloitte.