Comparing A2X with QuickBooks Connector? You’re in the right place.
The right tool depends on what your business needs today. The QuickBooks Connector can work when you're just starting out. But any level of complexity or scale, and it starts to show its limits. A2X is what sellers use when they need books that are accurate, reliable, and ready to act on.
The #1 choice
Award–winning solution, loved by over 13,000 merchants and accountants
A2X & QUICKBOOKS CONNECTOR
So, what’s the difference?
The QuickBooks Connector is the built-in integration that comes with QuickBooks Online. It moves order data into QBO, and for businesses doing modest volume on a single channel with straightforward tax, it's often enough to get started.
A2X is purpose-built for ecommerce reconciliation. Each payout is broken down by sales, fees, refunds, taxes, and adjustments, then posted as one summary entry that matches your bank deposit. As your business gets more complex, whether that's multi-channel selling, international tax, or COGS tracking, A2X keeps up.
For most growing ecommerce businesses, the time A2X saves and the cleanup it prevents pay for the subscription many times over. And if you work with an accountant or bookkeeper, they'll spend less time fixing your books and more time helping you grow your business.
Why ecommerce businesses and accounting professionals choose A2X
Accurate books, reliable data, and room to grow
Reconciliation, not just sync
A2X reconciles every payout to the penny against your bank deposit, with audit reports showing how each entry was built. Your books close faster, and your accountant can get straight to the work that matters.
Built for ecommerce complexity
As you scale, things get complicated: COGS, multi-channel selling, multi-currency settlements, international tax, third-party payment gateways. A2X handles all of it, so your accounting keeps up with your business instead of holding it back.
Support that actually understands ecommerce
A2X gives you live chat with ecommerce accounting experts on every plan, plus onboarding included from day one. When something doesn't look right in your books, you're talking to someone who's seen it before.
compare features
A2X & QuickBooks Connector
Here's how A2X and The QuickBooks Connector compare, feature by feature.
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QuickBooks Connector |
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CORE INTEGRATIONS AND BASICS |
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Amazon, Shopify, eBay, Etsy, Walmart, and PayPal |
Not Walmart |
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Xero and QuickBooks Online |
QuickBooks Online only |
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Ability to post COGS |
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Sage and NetSuite |
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RECONCILIATION AND COMPLIANCE |
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Journal entries that match bank deposits, no clearing accounts |
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Tax support |
Limited |
Global |
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Automated accruals for Amazon DD+7 deferred transactions |
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Platform-specific audit and reconciliation reports |
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Supports third-party payment gateways on your Shopify store
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Granular transaction-level mapping to your accounting software |
Limited |
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SCALABILITY AND INTELLIGENCE |
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Unified multi-channel accounting workflow |
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Ability to map tax rates on all transaction types |
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Multi-entity Shopify support |
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Ability to split sales by SKU or product type |
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Customizable data exclusion and granular tax mapping |
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All transaction data split by taxed and non-taxed |
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Maximum history available |
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Two accrual entries when the settlement crosses a month end |
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SKU-level profitability subledger (A2X Clarity) |
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Filter and apply bulk actions for mappings |
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Ability to update the settings on past payments |
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SUPPORT AND GLOBAL REACH |
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Expert support team across all regions, including certified experts |
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Onboarding included on all plans |
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Certification available for accountants and bookkeepers |
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| Price | Free for QuickBooks Online users | Starting at $29 per month |
QuickBooks Connector
CORE INTEGRATIONS AND BASICS
Amazon, Shopify, eBay, Etsy, Walmart, and PayPal
Not Walmart
Xero and QuickBooks Online
QuickBooks Online only
Ability to post COGS
Sage and NetSuite
RECONCILIATION AND COMPLIANCE
Journal entries that match bank deposits, no clearing accounts
Tax support
Limited
Global
Automated accruals for Amazon DD+7 deferred transactions
Platform-specific audit and reconciliation reports
Supports third-party payment gateways on your Shopify store
Granular transaction-level mapping to your accounting software
Limited
SCALABILITY AND INTELLIGENCE
Unified multi-channel accounting workflow
Ability to map tax rates on all transaction types
Multi-entity Shopify support
Ability to split sales by SKU or product type
Customizable data exclusion and granular tax mapping
All transaction data split by taxed and non-taxed
Maximum history available
Two accrual entries when the settlement crosses a month end
SKU-level profitability subledger (A2X Clarity)
Filter and apply bulk actions for mappings
Ability to update the settings on past payments
SUPPORT AND GLOBAL REACH
Expert support team across all regions, including certified experts
Onboarding included on all plans
Certification available for accountants and bookkeepers
Price
You can tell that the founders of A2X were ecommerce business owners because they so clearly understood the accounting problem – and found a way to solve it.
Brittany Brown, LedgerGurus
"We've become more confident in servicing much larger brands due to the insights and speed in which we can serve them with A2X"
Wayne Richard, Bean Ninjas
Today, there are a wide range of accounting connectors that claim to accurately record your marketplace or online store sales in your accounting system. And while many of them are useful for specific groups of sellers, our default is A2X.
Cyndi Thomason, Bookskeep
frequently asked questions
Still have questions? We’re here to help
The QuickBooks Connector syncs basic transaction data, but it doesn't reconcile your payouts. That can mean clearing account balances and manual matching, especially as your order volume grows.
A2X breaks every payout into clean journal entries that match your bank deposits to the penny. You get reconciliation reports, granular tax mapping, COGS tracking, and books that close without manual work. For most sellers, the time saved and errors avoided pay for the subscription many times over. And if you work with an accountant or bookkeeper, they'll spend less time fixing your books and more time advising your business.
Yes, but we recommend disconnecting the QuickBooks Connector before setting up A2X to avoid duplicate entries. A2X can process historical settlements and payouts, so you won't lose coverage. Our onboarding team (included on every plan) will help you get set up and make sure your accounts are mapped correctly from day one.
A2X generates journal entries that directly correspond to the ecommerce payout in your bank account. On the other hand, the QuickBooks Connector posts a variety of different entry types, such as sales receipts, expenses, and bank deposit entries, to a clearing account.
Yes. A2X works with Xero, QuickBooks Online, Sage, and NetSuite. If your business outgrows QBO or you switch accounting software, your A2X integration moves with you. The QuickBooks Connector only works with QuickBooks Online.
Yes. If you use payment gateways on your Shopify store, A2X identifies which sales occurred through each gateway, categorizes them into their own entry, and posts them daily, weekly, or monthly. All sales, tax, and discounts are included.
Yes. A2X supports sellers globally, including the US, UK, EU, Canada, Australia, and New Zealand. It handles multi-currency selling and international tax requirements (VAT, GST, sales tax) natively. The support team includes qualified ecommerce accounting experts across multiple regions and time zones.
Yes. A2X generates a value-based COGS entry in QuickBooks Online or Xero. Once you've uploaded your SKU costs, A2X creates a summary entry for the total COGS for the period, debiting your inventory asset account and crediting your COGS expense account. You can also split COGS by product type and map them to different accounts for advanced reporting.
Yes, A2X collaborates with some of the world's leading ecommerce accountants and bookkeepers. You can find the right professional for your needs in the A2X Directory.
Ready to get started?
Save time, work smarter, and get accurate Amazon and Shopify financials into QuickBooks Online you can trust.
GET STARTED WITH A2X
Try A2X free, or chat with an expert
Ready for books that grow with your business?
See it for yourself. Connect your sales channels, see your data broken down to the penny, and reconcile in minutes.
Have questions about A2X?
A2X's support team is global and includes certified accounting professionals. Chat with someone who understands your questions.
