A2X Newsletter | Camp A2X 2025 applications are now open!
Back in 2023, we decided to put on the first Camp A2X. At the time, we felt there was a gap in the accounting event circuit for practices servicing ecommerce businesses.
At every event, we noticed that those servicing ecommerce (or building an ecommerce niche) would gravitate towards one another – getting more value out of those interactions than the event content itself.
That’s the challenge with accounting events that target practices servicing every industry. The experience can lack specificity and nuance, which are essential for those who want to go deep in a particular area.
From that, Camp A2X was born. An annual event where we bring together ~60 ecommerce accounting practice leaders from around the world. Camp A2X is now on its 3rd year in a row!
Camp A2X 2025
- When: September 7th to 10th, 2025
- Where: Toronto and cottage country
- Who: ~60 ecommerce accounting practice leaders from around the world
Although this is typically an invite-only event, we’re accepting five new applicants this year, and we’d love for you to apply.
In this edition of the A2X Newsletter, I’ll share more on why Camp A2X 2025 is unlike any other accounting event you’ve experienced, and why it’s worth your application.
See you soon.
– Geoffrey
P.S. Send me a DM with any/all of your questions!
The people, the people, the people
A good event experience is really about the people in attendance.
Not only does Camp A2X bring together the brightest minds in ecommerce accounting and CAS, the folks that come to camp are also some of the kindest, funniest, and most generous people we’ve ever met.
Everyone is ready to share their journey, mistakes, and learn from one another. It’s special, and we’d love for you to be a part of it!
The content is community-based, interactive, and goes deep
From curated expert round-tables to deep-dive sessions, all our topics are selected by the practice leaders in attendance. And we don’t just go deep on ecommerce, we cover some heavy topics that are relevant to all those sitting in a leadership role at a CAS practice.
To get a better idea of Camp A2X content, have a watch of some of the topics we covered in 2024.
The location, the vibes, the camp nostalgia
Early morning kayaking, canoeing, or hiking alongside a beautiful lake in Canada? We’ve got that!
Fire pits, s’mores, and good conversations with peers? We’ve got that too!
Cornhole, ping pong, and some serious karaoke? Yup!
Whether you went to sleep-away camp when you were a kid or not, Camp A2X brings the nostalgic vibes you never knew you needed.
If you want to get a feel for the event, watch this 1-minute video.
Highly relevant sponsors that don’t feel like sponsors
This part is pretty unique, because not only are sponsors super relevant to the ecommerce accounting workflow, they’re represented by members of their leadership teams.
The idea is simple: if we’re bringing together leaders in ecommerce accounting, why not connect them with leaders from the apps they use? This is why we believe Camp A2X can help influence change in the ecommerce accounting industry.
From CTOs to VPs of Product, Country Managers to Presidents, we’ve got an amazing group of technology leaders joining the experience.
Don’t take our word for it…
I hope I was able to convince you to apply to Camp A2X 2025! But if not, send me a note, I’d be happy to provide a million other reasons why this event is not to be missed if you’re focused on ecommerce or building an ecommerce accounting niche.
