
A2X Newsletter | Our 2025 accounting & ecommerce event list
Something strange is happening with in-person events in 2025, especially in cloud accounting and ecommerce.
For one, I’m personally getting tons of requests from accounting professionals to share where A2X is going to be. More than any other year. They’re specifically looking for 2 types of events:
- Targeted toward accounting professionals so they can connect with peers
- Targeted toward ecommerce businesses so they can connect with potential clients
On the flip side, I’ve been hearing chatter about how conferences are losing their charm, where the content is too general and feels recycled year-over-year.
So what gives? Why are more people inquiring about events today than in years past, despite feeling like the content experience might be a letdown? Aren’t those 2 things at odds especially given the cost of attending an event?
My take: Real, human connection, whether we like to admit it or not, is at the top of our list in 2025. We saw this happen post COVID lockdowns, but this is different, and AI might be the culprit. Feels like there’s a weird veneer across the web and social platforms right now. It’s making it harder to connect with like-minded individuals and potential clients. In-person events get us in the same room, and allow us to build real connections. We’re even willing to forgive content that isn’t super relevant to us.
IMO, this trend will definitely continue, and the conference organizers that can pair the in-person experience with highly relevant/targeted content will win the day. Hint: this is what we’re trying to do with Camp A2X and ecommerce accounting.
Anyway, rant over :). Given so many have been requesting the A2X event list, I thought I’d share where we’ll be and other accounting and ecommerce events we’re keeping an eye on, so you can better plan for 2025!
See you soon!
– Geoffrey
P.S. Please let me know if you’re attending any of these events! We’re trying to organize a bunch of meetups.
2025 cloud accounting events by country
🇬🇧 United Kingdom 🇬🇧
Festival of Accounting & Bookkeeping (FAB)
- When: March 12–13, 2025
- Where: NEC, Birmingham
- A2X Attending? Yes! We’re even running a session on ecommerce accounting
- When: April 1–2, 2025
- Where: Evolution London
- A2X Attending? Yes! We’re also moderating a panel on ecommerce accounting
- When: May 14–15, 2025
- Where: ExCeL London
- A2X Attending? TBD
ProfitCon
- When: September 2025 (Exact dates TBC)
- Where: London area
- A2X Attending? TBD
🇺🇸 United States 🇺🇸
- When: June 9–12, 2025
- Where: Las Vegas, NV
- A2X Attending? TBD
- When: June 22–25, 2025
- Where: Orlando, FL
- A2X Attending? Yes! You’ll see me walking the floor and attending sessions
- When: July 22–24, 2025
- Where: Denver, CO
- A2X Attending? TBD
- When: October 22–24, 2025
- Where: Greenville, SC
- A2X Attending? TBD
Intuit Connect (formerly QuickBooks Connect)
- When: October 27–29, 2025
- Where: Las Vegas, NV
- A2X Attending? Yes!
- When: December 7–11, 2025
- Where: Washington, D.C.
- A2X Attending? TBD
We’re also expecting some Xero Roadshows throughout the US, but nothing has been confirmed yet.
🇨🇦 Canada 🇨🇦
- When: May–June 2025
- Where: Montreal, Vancouver, Toronto
- A2X Attending? Yes (Toronto)
- When: September 9–12, 2025
- Where: Calgary, AB
- A2X Attending? TBD
- When: November 4–5, 2025
- Where: Toronto, ON
- A2X Attending? TBD
🇦🇺 Australia 🇦🇺
- When: March 12–13, 2025
- Where: Sydney
- A2X Attending? TBD
- When: September 3–4, 2025
- Where: Brisbane
- A2X Attending? Yes!
- When: November 5-7, 2025
- Where: Sydney
- A2X Attending? TBD
🌎 Global 🌎
Camp A2X 2025
- When: September 7-10, 2025
- Where: Toronto and cottage country
- A2X Attending? Yes (Obviously)
- Who’s Attending? Global leaders in ecommerce accounting! We’ll share more details about the application process in the coming weeks
2025 ecommerce events for business owners
Below are ecommerce-focused gatherings ideal for connecting with online sellers, retailers, and ecommerce thought leaders. If you’re looking to expand your network in the ecommerce world (or help your clients do so), here are some places to be!
- When: February 24–27, 2025
- Where: Palm Springs, CA, USA
- A2X Attending? TBD
- When: March 25–27, 2025
- Where: Las Vegas, NV, USA
- A2X Attending? TBD
- When: May 28–30, 2025
- Where: Gold Coast, Australia
- A2X Attending? TBD
Ecommerce Fuel Live
- When: Fall 2025 (TBC)
- Where: TBC
- A2X Attending? Yes!
- When: September 24–25, 2025
- Where: ExCeL London, UK
- A2X Attending? TBD
(You might also check out smaller regional events like Retail West in Canada, Online Retailer Conference & Expo in Australia, or specialized gatherings like the Amazon Accelerate summit.)
Will I (or A2X) be seeing you in 2025?
I definitely hope so! Let me know if I’ve missed anything. Would love to get together in person to chat about all things community, ecommerce accounting, and life!
See you in 2025!